A Historic Night For The Gunners

Arsenal Make History Mikel Arteta has guided Arsenal to their first Champions League Final in 20 years and only the second instance in the history of the Club. The North Londoners beat Atletico Madrid by a solitary goal at Emirates last night and qualified for the Final with a winning 2-1 aggregate. Tense Match, ButContinue reading “A Historic Night For The Gunners”

Troubled Coffee Vs Tea The Poor Cousin

Big coffee chains like Starbucks and Cafe Coffee Day are struggling with declining stocks and revenue issues, while Costa Coffee shows only slight growth. In contrast, tea remains a staple in Indian households despite coffee’s status as a social beverage. The rise of affordable local coffee outlets is challenging established brands, highlighting a shift in consumer preferences.

International Coffee Day: Celebrating the World’s Favorite Brew

International Coffee Day, celebrated every October 1st since 2015, honors coffee’s cultural significance while raising awareness about the challenges faced by farmers, including fair trade and climate change. It encourages exploration of diverse brewing methods and local cafes, fostering appreciation for the beverage and support for sustainable practices benefiting farmers.

It’s  Laasida & Tajine time in Morocco : World Cup Diaries

The battle lines are drawn as the FIFA World Cup approaches its last leg. With the Semi-Finals set to begin tomorrow, of the 4 teams which would be on view, one of the them is making a Semi-Final appearance for the  very first time. The North African Atlas Lions, Morocco. A country of 40 million peopleContinue reading “It’s  Laasida & Tajine time in Morocco : World Cup Diaries”

Awadhi Cuisine’s Torchbearer

It was a few years ago that I had the opportunity of meeting Haji Rais Ahmed sitting unassumingly behind the counter of his  Tunday Kabab Shop in the crowded Chowk area of Lucknow. I had accompanied my father-in- law, who happened to know him. We exchanged greetings and Haji Rais came across as a humble,Continue reading “Awadhi Cuisine’s Torchbearer”

The Friendly  Whopper

The Pandemic made us witness unprecedented times, not seen for generations. The impact was so severe that no human being living on this Earth was spared. We all were affected in some way  or the other. If not medically, then economically and in many instances people suffered on both counts. The entire human race wasContinue reading The Friendly  Whopper

Cauliflower to Caulipower

Gail Becker was exasperated baking   a cauliflower based Pizza crust   for her two sons. It had taken her almost 90 minutes to prepare her children’s favourite dish. They had been  diagnosed with Celiac disease ( internal inflammation caused due to  gluten resistance ), and therefore Gail had been using cauliflower as a gluten free solution.Continue reading Cauliflower to Caulipower

My Name on my Coffee

Whenever I hear the word ‘ Coffee ‘, ‘Starbucks’ comes to my mind instantaneously and I am certain this would be happening with several other people too. Starbucks has become synonymous with Coffee which speaks volumes about their product offerings and of course, their branding strategies which have survived the test of time and that of theContinue reading “My Name on my Coffee”

For the Private and the Shy

It has always been the endeavour of brands to make customer service as easy, as seamless and as comfortable as possible and at times even paying detailed attention to the  personal attributes, characteristics, likes and dislikes of their consumers. Burger King, known for their creative marketing strategies took the already common concept of Drive thru outletsContinue reading “For the Private and the Shy”