(PREMIUM) Utterly Butterly ‘Sylvesterly’ Delicious
She is sharp-witted, humorous and hugely endearing. The little ‘ Amul ‘ girl with a chuckle and disarming…
Pathaan : A Perfect Marketing Script
Grinding Records The Film has left a trail of broken records in its aftermath. It has vociferously rattled…
business strategy
culture
happiness
hardwork
innovation
inspiration
leadership
management
marketing
Motivational
strategy
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The Food Server
This is am incredible story of a young girl who loved to serve, who enjoyed adding value to…
Branding
business strategy
environment
hardwork
innovation
leadership
management
marketing
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Heart v/s Mind : An Eternal Tussle
The Mind asks questions, the Heart answers. The Mind calculates, the Heart simplifies. The Mind is restless, the…
The Friendly Whopper
The Pandemic made us witness unprecedented times, not seen for generations. The impact was so severe that no…
Trapping the Bugs in Milan
The Swiss inventor Johan Heinerich Bachmann had deep knowledge of herbs and their use in developing natural remedies…
Not Just An Orange Juice
I came across a very interesting story of a branding exercise from a leading brand gone surprisingly wrong…
Life in a Museum
Housed in the former Palace of Fine Arts, the Chicago Museum of Science and Industry was established in…
Cauliflower to Caulipower
Gail Becker was exasperated baking a cauliflower based Pizza crust for her two sons. It had taken her…
Branding : The Delicate Challenge
Branding is an extremely critical part of a product’s success and there are several examples of befitting and…