The Humanistic Matsushita

It is said that ‘ The best view comes after the hardest climb ‘ . From a childhood pushed into hardships, to losing loved ones, an apprentice post schooling, working strenuously long hours, starting a business without funds or  support and facing the horrors of World War II, there emerged an  entrepreneur, an amazing business leader, who byContinue reading “The Humanistic Matsushita”

From Abra’Cadabra’ to Amazon and Beyond

Cadabra was how Amazon came to being in 1994. Headquartered in Seattle as Jeff Bezos wanted the company to  be much closer to the IT infrastructure. However, with the name sounding like a magic trick, the company registered with relentless.com, and eventually was named  as Amazon after the River Amazon ( the largest river by wayContinue reading “From Abra’Cadabra’ to Amazon and Beyond”

Nano : Not that ‘Smart’

Owning a car, across the world is a status symbol. Whatever may be the size of the car, owning one is considered to be an achievement. You are said  to have  arrived or you are on the right path. Nano, Ratan Tata’s dream project was himself conceived by the Mega Industrial Icon when he sawContinue reading “Nano : Not that ‘Smart’”

Royal ‘ Bullet ‘ Enfield : The Comeback Cult

Since the mid 1960s till the 80s, Bullet, the Royal Enfield’s super strong motorcycle was ruling the motorbike market in India. The Bullet had a massive fan following and owning the vehicle was a matter of pride and prestige. Riding the Bullet was considered to be a symbol of masculinity and particularly in the hinterlandContinue reading “Royal ‘ Bullet ‘ Enfield : The Comeback Cult”